Why is everyone talking about branding? A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. – Seth Godin Most businesses come to us searching for a specific service like a website or a video.
YOU LIVE AND YOU LEARN “We do not think ourselves into new ways of living, we live ourselves into new ways of thinking.” ― Richard Rohr For the last 15 years, I have been creating art for marketing and communication. Over these years I think I have learned some things at a
The Battle Continues Great things are not accomplished by those who yield to trends and fads and popular opinion. Jack Kerouac Marketing Director Vs Creative Director This article covers two employment opportunities that require strong leadership skills: marketing directors and creative directors. Marketing directors generally manage the analytical and strategic aspects
